I am Mosharaf Apoun, a passionate fashion designer, educator, and creative consultant with a strong focus on denim and apparel development. Holding a Bachelor’s degree in Fashion Design and Technology, I bring over four years of professional experience in the global fashion industry, working with leading international brands such as Sinsay (LPP), Gocco, Overkids, Warson Motors, and Zara.
My career is built on blending creativity, functionality, and strategy. I specialize in tech packs, fashion illustrations, and trend-driven product development, guiding collections from initial concept sketches to final production. This end-to-end approach ensures consistency, innovation, and market readiness. I actively rely on WGSN forecasting to anticipate trends, align designs with consumer demand, and deliver collections that perform strongly across European and UK markets.
Alongside industry work, I am honored to serve as a guest faculty member at my alma mater, where I teach and mentor the next generation of fashion designers. Sharing my experience in both design practice and global industry collaboration allows me to contribute to academic growth while nurturing fresh talent.
My vision is not only to create compelling fashion but also to contribute to the industry’s shift towards sustainability, innovation, and cross-cultural design exchange. I believe fashion has the power to inspire and connect, and I strive to reflect that in every collection I develop.
Every project I undertake is more than just design—it’s about telling a story, creating value, and building meaningful connections.
